IKEA Moving Day

Every year in Montréal, there’s one day where an inordinate number of people move at the same time. This makes getting moving boxes next to impossible. So, IKEA stepped in and created boxes of their own to make it a smoother move.

Client: Ikea
Agency:  Leo Burnett
Role: Copywriter

Awards:
Cannes
ADCC 
Sharks 
Promo Awards
Media Innovation Awards
Epica 
Marketing Awards 
Atomic Awards 
Applied Arts

Cassies

 

Ikea_BoxIkea_Box
Ikea_MovingDay_2000wIkea_MovingDay_2000w
movingdaywild_omovingdaywild_o
movingdaymap_omovingdaymap_o
movingdaypeople_omovingdaypeople_o
Ikea_Coupon_2000w_V2Ikea_Coupon_2000w_V2